How Reliable Internet Powers Small Businesses

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In today’s day and age, the success of small businesses often hinges on their ability to stay connected. A fast, reliable internet connection is no longer a luxury, it’s a necessity. This is especially true for small businesses that heavily rely on e-commerce and an online presence to serve their customers.

In rural communities like Goldthwaite, local businesses are finding new ways to thrive thanks to CTTC’s reliable internet services. Take Pecans.com and The Cabin for example.

Joe Brooks and Jess Seward are the people behind Pecans.com and The Cabin. Pecans.com is an online retailer that ships the best pecans and a variety of delicious pecan products across the United States and beyond. When asked how CTTC has impacted their business, Joe says it wouldn’t be possible without CTTC. “CTTC has been an integral part of our community as well as our company.” Joe states. For Pecans.com, it’s vital that they are able to reach their customers all over the US and even around the world and it all starts with having a reliable internet provider. 

For Pecans.com, having fast and reliable internet connections has allowed them to manage inventory, process orders and communicate with their customers. It’s the backbone of their operations and the reason why they have been so successful.

In addition to Pecans.com, Joe and Jess were able to bring a vision to life with The Cabin, a place they created where people could come together, relax and enjoy some time in the beautiful Texas hill country. Joe and Jess have worked hard to create a unique experience that combines their love for pecans with a welcoming atmosphere. With 27 pecan trees and 19 varieties surrounding The Cabin, guests can enjoy an educational experience, learning about the life of pecan trees and their importance to Texas agriculture while picking up some delicious pecan treats.

When it comes to picking a favorite product, Joe and Jess find it difficult to choose just one. For Joe, it’s the Splenda Pralines and Jalapeno Brittle “Mine is the pralines, I eat so much of them that I can’t eat anymore- I’m not allowed to, so that’s my favorite.” Jess says it simply depends on the day, noting that you can’t go wrong with the Texas Burn Pecans. “Most every day I can eat our Texas Burn Pecans,” says Jess, “I can eat our pie bars, I can justify those for anything, and fudge. It just depends on the day”.

Jess and Joe envision a bright future for both Pecans.com and The Cabin. With a strong online presence at Pecans.com, they’re able to expand their reach far beyond the borders of Texas. As for the Cabin, they see unlimited possibilities, envisioning community festivals, annual events and a space where the community can come together. Joe and Jess are also excited about their new shelling site, set to open next year. They believe this will be a game changer for their business, allowing them to have more control over the quality of their pecans. Joe says that “One of our goals has always been that we have the very best pecans, that we shell the very best pecans”. With the new site, Jess and Joe also aim to create jobs and open new doors within the community of Goldthwaite. 

When asked about Jess and Joe’s view on CTTC’s role in the community, they both agree that CTTC has always been a great supporter of the local community with Joe stating that “CTTC has always been a very good supporter of the community, whether it’s for a charity event or supporting the local businesses to give them the quality phone systems, the quality internet service that they need. Our internet services are second to none no matter whether you’re in Dallas-Fort Worth or Goldthwaite Texas, we have an excellent communication system from CTTC”.

To Jess and Joe, Goldthwaite is more than just the locations of their businesses, it’s the place they call home. They believe that Goldthwaite is unlike any other town, it’s home to a diverse range of people and businesses who are all a part of the wonderful community that makes Goldthwaite, Goldthwaite. 


At the heart of Goldthwaite is a sense of connection to both the community and beyond thanks to CTTC’s reliable internet connection. As small businesses like Pecans.com and The Cabin continue to grow, they are the perfect example of how reliable internet services can help bring big dreams to life.

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